Introducing ‘Gun Control Custom Paint’
Sam Weeks, who heads up Gun Control’s paint studio
When I ran off to the mountains, I wanted to make bikes that made sense for the rider. But not just any bikes, I wanted to reach the highest possible standards in fit, fabrication and finish. Designed for the riding you want to do.
Finish is about how the bike shows up and has become one of the things we’re most proud of. That is down to Sam Weeks and Luke Barkaway, who have worked tirelessly on every frame we’ve produced over the last two years or so. Under the auspices of WM.
Just like the way we produce our bike frames, they don’t do paint the easy way. That effort shows in the finish, and allows the craft in our frames to show through. In a way that mainstream bike companies just don’t have the time to do.
Since merging with the WM team, we’re able to do a lot more in house. But, to keep their paint skills to ourselves seemed like a missed opportunity, so earlier this year Sam and I set about coming up with a new name and logo so we could relaunch their paint shop as a stand alone outfit. Independent of Spoon or other brands, so we could push custom paint further, with a broader range of customers.
We’re calling it Gun Control.
It doesn’t matter what bike you have from whatever manufacturer, Sam and Luke will take that frame, prep it and refinish it in a way that factories just don’t have the time or skill to do. Sam’s worked as a crash helmet painter, training his guns on motorcycles and cars, and has experience on a massive range of substrates, so we’re not just painting bikes either.
For Spoon Customs customers, Gun Control will always be available to you as our in-house team, and with David and I now next door in the same building, we’re able to do more, more creatively than ever before.
Thanks to James Worton at Midland Studio for his work on the new brand mark.
Insta: @guncontrolpaint
Early design ideas from the logo design project. Scamps and final design by James Worton of Midland Studio